Press Materials

In the wake of the tragedy at the Century 16 Aurora movie theater on July 20, 2012, a group of victims as well as families and friends that have been affected have joined together to announce a new charitable organization- Aurora Rise.

The mission of Aurora Rise is to provide minimal assistance to those affected by the events that happened on July 20, 2012 through small gestures of kindness. Assistance that will be covered are child care expenses to go to medical appointments, gas cards to go to medical appointments, or gift cards for weekly groceries. At this time and due to limited funds, major life changes and/or medical assistance is something that is out of the scope of this type of charitable organization.

Jason Farnsworth, manager of ALL C’S COLLECTIBLES, began Aurora Rise as a weekend benefit on August 25-26, 2012. At the time it was intended to be a one-time event but it brought overwhelming results and support from the community that it became apparent that more needed to be done.

“As the sole comic and collectible store in Aurora we have been directly impacted by the tragic event on July 20th,” said Jason Farnsworth, Manager of ALL C’S COLLECTIBLES and Aurora Rise President & Founder. “Knowing several of our customers, friends, employees, and families were involved in the tragedy led me to create Aurora Rise.”

Throughout the year, Aurora Rise will be present at several comic book conventions, including the Denver Comic Con. They will also be partnering up with comic book creators and artists to create a commemorative sketchbook. All with the goal of raising funds to help victims of the Century Aurora Shooting.

Tom Sullivan, whose 27-year-old son, Alex, was one of the 12 killed on July 20, 2012 is proud to join Jason Farnsworth in his mission to help support the Aurora community through small acts kindness.

“I have quickly learned that the tragedy that happened on July 20, 2012 is continuing every day for the individuals that walked out of the theater,” said Tom Sullivan. “Aurora Rise’s goal isn’t to relieve victims of all their medical bills but to make your day a little bit brighter.”